Visiting BMW Designworks new studio in Santa Monica, Los Angeles

Last year in November during my trip to Los Angeles I already paid Designworks a visit in their new studio in Santa Monica and got a little sneak peek of what’s coming up. Now in February I have been back for the official opening of the new venue, located in the center of "Silicon Beach," Southern California's cutting-edge hub for media, technology, and design, and next to one of the most significant mobility hubs in the world. Being surrounded by an inspiring environment and to strengthen the exchange with customers and cooperation partners have been among the reasons for relocating. Read more on ellectric.

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Pictures: BMW / Enes Kucevic for ellectric
BMW Designworks – more on ellectric